Email Marketing

Create a relevant audience of UHNWI

Different databases by interests

In the luxury world, an individual’s time is worth everything, getting their attention is increasingly challenging. While emails maintain good contact with prospects, the trimming, and tailoring of these emails to each particular is what leads to a conversion. With adequate website optimization, we can ensure the creation of an increasing email database, tailored to your prospects’ searches in terms of yacht size, style and price range, as well as management, charter and much more. Creating compelling CTA’s to register interest within a range of products or services lead to the increase of tailored prospect databases.

Reach even the most discerning individuals

Directly contact UHNWI

Emailing these organically generated databases will directly generate leads. A/B testing will contribute to even increase the returns on these databases and will leverage your efforts. Always creating better content, tailored to your audience with accurate information and relevant products will increase the open rate, CTR and conversions. More than promoting your existing goods, new products and events will greatly benefit from email campaigns.

CLIENTS

Leopard Yachts

Coordinating PR of the re-launch of an iconic Italian shipyard.

Eminence

Management of a dedicated website for a 78m Abeking, as well as on going management of their social media.

NEXT Yachting

Implementation of an SEM strategy to generate leads rapidly for a burgeoning yacht brokerage.