Copywriting for yacht brokers, shipyards, estate agents and aviation operators: website and listing copy, SEO articles, brochures and press releases, in six languages.
The details a buyer’s adviser checks first, written first.
Our copywriters know the industries they write for, and many come from the yachting press, with work for titles including SuperYacht Times and Boat International. They write website and listing copy, SEO articles and blog posts, brochures, press releases and brand narratives, with your keyphrases, your tone of voice and your buyers in mind.
Good listing copy leads with what a buyer cannot see in the photographs: the refit history, the range, the layout, the view from the main bedroom. Every fact is checked against two sources before it is published.
Written in six languages, never translated.
English, French, Spanish, German, Russian and Italian, each written by someone who writes in that language, so a page reads as if it had been written there first.
What the photographs cannot say.
Written by people who know the industry.
Five kinds of copy, one voice.
What the photographs cannot say.
Answers that keep bringing in traffic.
For print, launches and the press.
The story behind the brand.
Written, never translated.
Does your listing copy say anything the photographs do not?
Tell us what needs to be written.
Seven days a week, we aim to reply within 24 hours.
Recent productions