{"id":3682,"date":"2023-06-07T15:36:45","date_gmt":"2023-06-07T14:36:45","guid":{"rendered":"https:\/\/t-agency.fr\/blog\/sommet-iyba-myba\/"},"modified":"2024-02-26T10:34:56","modified_gmt":"2024-02-26T10:34:56","slug":"sommet-iyba-myba","status":"publish","type":"post","link":"https:\/\/t-agency.fr\/fr\/blog\/sommet-iyba-myba\/","title":{"rendered":"Sommet IYBA \/ MYBA"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>L&rsquo;IYBA et la MYBA ont \u00e9t\u00e9 fiers de pr\u00e9senter le premier<a href=\"https:\/\/iyba.org\/past-event\/iybamyba-monaco-summit\">sommet annuel de l&rsquo;IYBA\/MYBA<\/a> au Yacht Club de Monaco. Cet \u00e9v\u00e9nement \u00e9ducatif de deux jours \u00e9tait ax\u00e9 sur le d\u00e9veloppement professionnel, les normes industrielles et la mise en r\u00e9seau de l&rsquo;industrie. L&rsquo;\u00e9v\u00e9nement comprenait un segment de speed dating sur les chantiers navals, ainsi que plusieurs tables rondes sur les derni\u00e8res tendances commerciales et juridiques du secteur ! Les deux journ\u00e9es se sont d\u00e9roul\u00e9es dans la salle de bal du Quai Louis II au Yacht Club de Monaco.<\/p>\n\n\n\n<p>Nous avons particip\u00e9 \u00e0 la table ronde sur les strat\u00e9gies de marketing dans le secteur des superyachts aux c\u00f4t\u00e9s des leaders de l&rsquo;industrie suivants :  <\/p>\n\n\n\n<p>Merijn de Waard &#8211; <a href=\"https:\/\/www.superyachttimes.com\/\">SuperYacht Times<\/a><\/p>\n\n\n\n<p>Pat Sakellari &#8211; <a href=\"https:\/\/www.myba-association.com\/\">MYBA<\/a><\/p>\n\n\n\n<p>Raphael Sauleau &#8211; <a href=\"https:\/\/iyc.com\/\">IYC<\/a><\/p>\n\n\n\n<p>Mark Duncan &#8211; <a href=\"https:\/\/www.fraseryachts.com\/\">Fraser Yachts<\/a><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/iyba.org\/past-event\/iybamyba-monaco-summit\"><img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/t-agency.fr\/wp-content\/uploads\/2023\/06\/IMG_3881-768x1024.jpg\" alt=\"\" class=\"wp-image-2168\" srcset=\"https:\/\/t-agency.fr\/wp-content\/uploads\/2023\/06\/IMG_3881-768x1024.jpg 768w, https:\/\/t-agency.fr\/wp-content\/uploads\/2023\/06\/IMG_3881-225x300.jpg 225w, https:\/\/t-agency.fr\/wp-content\/uploads\/2023\/06\/IMG_3881-1152x1536.jpg 1152w, https:\/\/t-agency.fr\/wp-content\/uploads\/2023\/06\/IMG_3881-1536x2048.jpg 1536w, https:\/\/t-agency.fr\/wp-content\/uploads\/2023\/06\/IMG_3881-1200x1600.jpg 1200w, https:\/\/t-agency.fr\/wp-content\/uploads\/2023\/06\/IMG_3881-1980x2640.jpg 1980w, https:\/\/t-agency.fr\/wp-content\/uploads\/2023\/06\/IMG_3881-scaled.jpg 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>L&rsquo;IYBA et la MYBA ont \u00e9t\u00e9 fiers de pr\u00e9senter le premiersommet annuel de l&rsquo;IYBA\/MYBA au Yacht Club de Monaco. Cet \u00e9v\u00e9nement \u00e9ducatif de deux jours \u00e9tait ax\u00e9 sur le d\u00e9veloppement professionnel, les normes industrielles et la mise en r\u00e9seau de l&rsquo;industrie. L&rsquo;\u00e9v\u00e9nement comprenait un segment de speed dating sur les chantiers navals, ainsi que plusieurs [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3442,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-3682","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sem"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sommet IYBA \/ MYBA - The Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/t-agency.fr\/fr\/blog\/sommet-iyba-myba\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sommet IYBA \/ MYBA - The Agency\" \/>\n<meta property=\"og:description\" content=\"L&rsquo;IYBA et la MYBA ont \u00e9t\u00e9 fiers de pr\u00e9senter le premiersommet annuel de l&rsquo;IYBA\/MYBA au Yacht Club de Monaco. Cet \u00e9v\u00e9nement \u00e9ducatif de deux jours \u00e9tait ax\u00e9 sur le d\u00e9veloppement professionnel, les normes industrielles et la mise en r\u00e9seau de l&rsquo;industrie. L&rsquo;\u00e9v\u00e9nement comprenait un segment de speed dating sur les chantiers navals, ainsi que plusieurs [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/t-agency.fr\/fr\/blog\/sommet-iyba-myba\/\" \/>\n<meta property=\"og:site_name\" content=\"The Agency\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-07T14:36:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-26T10:34:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/t-agency.fr\/wp-content\/uploads\/2023\/06\/IYBA-Marketing-Strategy-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1333\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nicolas Saugnac\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nicolas Saugnac\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/t-agency.fr\\\/fr\\\/blog\\\/sommet-iyba-myba\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/t-agency.fr\\\/fr\\\/blog\\\/sommet-iyba-myba\\\/\"},\"author\":{\"name\":\"Nicolas Saugnac\",\"@id\":\"https:\\\/\\\/t-agency.fr\\\/fr\\\/#\\\/schema\\\/person\\\/0a380afa06399420bade1d966cf290d5\"},\"headline\":\"Sommet IYBA \\\/ MYBA\",\"datePublished\":\"2023-06-07T14:36:45+00:00\",\"dateModified\":\"2024-02-26T10:34:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/t-agency.fr\\\/fr\\\/blog\\\/sommet-iyba-myba\\\/\"},\"wordCount\":149,\"publisher\":{\"@id\":\"https:\\\/\\\/t-agency.fr\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/t-agency.fr\\\/fr\\\/blog\\\/sommet-iyba-myba\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/t-agency.fr\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/IYBA-Marketing-Strategy-2.jpg\",\"articleSection\":[\"SEM\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/t-agency.fr\\\/fr\\\/blog\\\/sommet-iyba-myba\\\/\",\"url\":\"https:\\\/\\\/t-agency.fr\\\/fr\\\/blog\\\/sommet-iyba-myba\\\/\",\"name\":\"Sommet IYBA \\\/ MYBA - 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